Define what you are searching
Consider the wording or design and the goods or services connected with it. Record the scope rather than treating every search as equivalent.
Consider relevant variations
Spelling, pronunciation, meaning, and related goods or services can affect which results deserve review.
Understand the report
Check the sources researched, date, findings, links, and limitations. A documented report makes the scope easier to discuss.
Separate research from a decision
Research cannot guarantee that a name is available or that an application will be approved. Discuss material questions before committing.
Go to the official source
For current requirements and your application record, review the official guidance and seek advice relevant to your situation.
Read USPTO guidance